By making these ads personal and yet undeniably directed at Obama and the government, the environmentalists are hoping to woo him over by taking a positive approach to looking at renewable energy sources and away from fossil fuels, in particular the tar sands in Alberto during discussions with the Canadian Prime Minister. And whilst it could be argued that Obama himself does not spend time responding to his Twitter community, Stephen Fry declares he does!
Direct communication lifestyle PR is also becoming an increasingly popular way of grabbing the public' attention. Meet me in Canada and we ll sweep aside the world s dirtiest oil, the Tar Sands, and make sweet climate change solutions together.
The Craiglist websites were running similar ads across North America, with a further full page advertisement in USA Today imploring Obama to look at clean energy sources, rather than fossil fuels. Portraying them as living within the manifestos they proclaim, their wishes and ambitions to change the way they are either perceived or would like to be perceived by the general public is frequently and effectively used by public relations representatives.
Public figures and celebrities use lifestyle pubic relations as a way of appealing to the pubic interest and drawing themselves to the public' attention.
Other ads brought home the point of Obama s pre election promises to building a clean energy future for America, as they were aware that energy and climate change issues were to be discussed with Prime Minister Stephen Harper during his visit to Canada.
One such message published in the personal was very deliberate in its choice of words, giving the public a very timely and poignant reminder of Obama' words: Patriotic, busy, Chicago Hawaiian man, must like basketball and know how to do the fist bump. You said Yes, we can and talked about a clean energy future.Environmentalists have used some very innovative media methods in major newspapers across the States and Canada to win over President Barack Obama to express their point about the Alberta' oil sands. Showing how lifestyle PR can be most effectively and successfully used to get messages out to wide audience targets.
By combining both traditional public relations methods such as full page print ads and using the Internet as an effective media communication tool, these messages have reached millions of people across America and Canada in a very short space of time. I saw you on TV.
Shrewd lifestyle PR agencies will take onboard the impact of successful worksheet like those strategies and tactics these innovative public relations methods can produce, by reminding the public of the lifestyles wedding anniversary of the rich and famous. Obama has a Twitter account and other celebrities such as Stephen Fry are also joining the masses and using Twitter to communicate with his fans.
Canadians are also trying to make the point that although through Obama' leadership North America will strive towards a new energy economy, Canada will be left behind. They have used romantic advertisements in the personals and compiled very cleverly worded messages in the In Search Of sections to attract and draw public attention to the environmental issues in Canada.